dresses – Macfashion

Laura Ashley was, in fashion terms, dead. When people talked about the brand, it was during fond, misty-eyed moments, and mainly due to Princess Diana wearing the label so much when she was pregnant. Often, it was a by-word for frumpy styling, and the furthest thing you could get away from being on-trend and directional.... / READ MORE /

December 20, 2019

Fashion Tips

Autumn/Winter 2019, Buy Now, dresses, Fashion Trends, Spring/Summer 2019, Stock, Who What Wear UK

Cult Dresses 2019: See Every Dress That Mattered This Year

Being on the cusp of a new year always inspires reflection. Reflection on the 365 days gone by and the things that defined them. And, fashionably speaking, we can say without shadow of a doubt that 2019 was defined by one particular item: dresses. In fact, 2019 granted us more cult dresses than any previous... / READ MORE /

December 19, 2019

Fashion Tips

Buy Now, dresses, Fashion Trends, Stock, trends, Who What Wear UK

Why 2019 Was the Year That Fashion Fell for the Frumpy Trend

Be it voluminous silhouettes, pie-crust collars, calf-grazing hemlines or full-length sleeves, contrary to what changing-room lady might say, the “frumpy” frock has never looked cooler. Whether it’s sashaying down red carpets, hitting the runways of Alexander McQueen and Erdem or in the prairie dress stylings of Greta Gerwig’s Little Women, 2019 has been a celebration... / READ MORE /

December 14, 2019

Fashion Tips

1980s, 1990s, Dinner Party, dresses, It Girl, Party, Party Dressing, princess diana, royal style, Royals, Stock, Who What Wear UK

Princess Diana Party Outfits: an All-Sparkling Archive

Countless exhibitions, a plethora of books, and many, many a Who What Wear UK article prove that the world has an infatuation with Princess Diana’s iconic style. From the moment she stepped out into the royal spotlight right up to this very day, all of her looks have been put under the sartorial microscope, but... / READ MORE /

December 10, 2019

Fashion Tips

Core, Dress, dresses, Fashion Trends, Slip Dresses, Style Tips, Who What Wear UK

How to Style a Slip Dress for Winter

It’s very easy to get stuck in a routine when it comes to getting dressed, splitting your wardrobe between items you deem office-appropriate and those that are relegated to after-hours or weekend-only status. Though with an ever-increasing consciousness around clothing waste and cost per wear, I’ve become more determined to transition my favourite pieces across the... / READ MORE /

December 5, 2019

Fashion Tips

Autumn, Boots, Buy Now, dresses, Fashion Trends, Stock, Who What Wear UK

10 Dress-and-Boot Combos That Work Every Time

If you can find a more iconic fashion duo than the dress-and-boot combo, do tell. This pairing is so easy to fall back on right now when the mornings are dark and the weather is dull so we’re not able to get as creative with our wardrobes. Grab a go-to dress, throw on a pair... / READ MORE /

December 1, 2019

Fashion Tips

dresses, Fashion Trends, Party Dressing, Stock, Style Tips, Who What Wear UK

18 Winning Dress Options For Your Office Christmas Party

Oh, the office Christmas party. It’s the event entire workplaces look forward to for months, providing the perfect excuse to kick up your heels and raise a glass to the year that was. While here at Who What Wear, the Christmas party invitation arrived with the words “sequins, feathers and a bold lip encouraged” written... / READ MORE /

November 30, 2019

Fashion Tips

Buy Now, Christmas, dresses, Fashion Trends, Looks, Party, Stock, trends, Who What Wear UK

Best Christmas Party Dresses 2019: Shop Our Favourites

It’s time to talk about the “C” word: Christmas. Seeing as we’re nearing the end of November, it’s totally reasonable to bring it up. One of the main reasons we want to talk about it? Party season, of course. The joy of this time of year isn’t just about mulled wine and mince pies but... / READ MORE /

November 30, 2019

Fashion Tips

Buy Now, dresses, Fashion Trends, Flow, Mango, Party Dressing, trends, Who What Wear UK

This Mango Sequinned Dress Will Be Everywhere This Christmas

The best thing of all? It’s one of those party dresses that will look the part year after year—after all, a sequinned dress is one of those styles that will always have a place on the dancefloor, especially over Christmas and New Year’s Eve. If you need proof of the dress’ appeal, just check out Vogue editor Sarah... / READ MORE /

November 27, 2019

Fashion Tips

Buy Now, Christmas, dresses, Fashion Trends, Shop Curations, Stock, Who What Wear UK

The 20 Best Red Christmas Dresses You Need to See

I love Christmas. There, I said it. I really, really love Christmas. And it’s not because of the presents, or the tree or the incessant carols that play on repeat in every single department store throughout the whole month of December. I love Christmas because it is one of the few times a year that... / READ MORE /